How Barneys is digitizing its New York City flagship store

Today, Barneys New York is opening a flagship store in Manhattan’s Chelsea neighborhood. The location, which will take up almost an entire city block on 7th Avenue, is a homecoming: it’s where the luxury department store, then a menswear brand, was originally founded in 1923. The return to its downtown roots comes about 20 years after the Chelsea store closed and Barneys migra ...Read the full article