Content Is Killing Social, With One Big Exception

by Mary C. Long
Apparently, content is no longer king, which is good, because we’re all sick of reading that phrase, aren’t we? Instead, content is now the supreme ruler of the online universe, with its foot firmly on social media’s neck. A recent Searchmetrics report shows that when it comes to search-engine-optimization visibility, news and question-and-answer sites come out way ahead of social sites.Read the full article