TGI Fridays’ mention in ‘Deadpool’ was worth $785K in free advertising — and counting

by Shareen Pathak
The community manager at TGI Friday’s apparently saw “Deadpool” this weekend. The restaurant chain is pretty psyched about its mention in the Marvel movie, which opened last weekend and has already broken R-rated movie records with $135 million in domestic gross takings over the weekend. So psyched, in fact, that it has already tweeted about it four times in the last 24 hours.Read the full article