The Role of MarTech in Customer Service — The New Marketing

by Scott Brinker
The following is a guest post by Jay Baer, one of the most influential marketing authors and speakers out there. Jay’s last book, Youtility, was highly inspirational in my company’s shift towards interactive content a couple of years ago. He was also very kind and helpful in giving me advice when I started working on my own book, Hacking Marketing.Read the full article