Generating Phone Leads from the Web

by Brian Massey
For many of our clients, a phone call is worth seven to ten times more than a form fill. This means that we want to maximize the number of calls, but don’t want to completely shut down the forms on these sites. Why Phone Calls are So Valuable Phone calls are typically most valuable to businesses selling high-dollar and high-consideration products. The term “high-dollar” is subjective.Read the full article