Use Try Before Your Buy In Your Professional Services Marketing Strategy

by John Beveridge
Have you found that your sales cycles have gotten longer over the past several years? Are more people involved in the decision-making process with your prospects? If so, you're not alone. Sirius Decisions reported that the average cycle increased by 22% from 2008 to 2013. And a recent article by Knowledge Tree addressed the increasing complexity of B2B selling: "A DemandGen ...Read the full article