Faced with Twitter outrage, StreetEasy is pulling a ‘sexist’ ad

StreetEasy is apologizing for a new ad that some are blasting as sexist. Last week, the estate website rolled out a new campaign called “Find Your Formula” campaign in New York City that parodies the compromises people make in order to find a semi-decent place. The ads consist of jokingly drawn stereotypes of the city’s neighborhoods, like rats and roaches in the East Village ...Read the full article

  • If You've Ever Looked for a NYC Apartment, You'll Love These Brutally Wry Ads

    adweek.com - 3 readers - Apartment hunting in New York City is a series of endless, gut-wrenching compromises. If you want this, you won't get that. If you must have that, you'll never get this. It's a math problem as much as anything, and StreetEasy captures it nicely in an illustrated campaign from new agency Office of Baby.