With a new campaign aimed at millennials, Clarins is finally going big on digital

by Tanya Dua
Barring the occasional banner ad or digital takeover, skincare brand Clarins has been conspicuously absent on digital. But with a campaign tailored around a new range of creams targeting older millennials, that’s changing. “We never played in the digital space much, never pushed money behind it to the degree most marketers are doing today,” said Maria Bertorelli, vp of sales a ...Read the full article

My Life in Style | Camila Coelho

Hello ladies! I get so busy shooting for my blog and traveling that sometimes I forget to take the time to focus on the things that really matter! So a huge thank you to Clarins for producing and financing this video. This is my life and I love my career -- I wouldn't change it for the world! Watch me in New York City as I wrap up the craziness that is my #WorthTheWrinkle life. Check out: http://bit.ly/Camila_multiactive Follow Me On Social: My BLOG: http://bit.ly/1p6jP2X My Twitter: http://bit.ly/ZWLb5V Find me on Facebook: http://on.fb.me/1p6jIV4 I’m On Snapchat: camilacoelho88 'About Camila Coelho: Camila Coelho is a fashion and beauty blogger and YouTube personality. She gained fame for her original channel Camila Coelho featuring fashion and beauty videos in Portuguese. Her English channel, Makeup By Camila 2, is hosted on ThePlatform and features a new video on the best makeup and beauty tips every Monday. About The Platform: The Platform is a community of passionate content creators who share a love of beauty, fashion, and self expression. As collective leaders we celebrate real faces, real voices, real points of view, and believe that being unique never goes out of style. We strive to empower and enhance our beauty inside and out through the latest in beauty how tos, fashion trends, lifestyle DIYs, travel adventures, and more! From Street Style lookbooks, cute outfit ideas, and fashion blogs we have videos every fashionista is sure to love. Checkout beauty tips, DIY makeup tutorials, and beauty hauls from the top beauty brands. Get hands on with DIY clothes, DIY fashion, travel vlogs, and get ready with me videos! Many of your favorite beauty + fashion bloggers like Teni Panosian, Camila Coelho, and Amy Pham are Platform Babes.