Needle Adds New Features To Its Customer Advocate Service For Shopping Sites

Needle operates on the principle that the best marketers for a product are other happy owners of the same thing. Today, the Salt Lake City-based company is expanding on that principle, with the launch of its Advocate Marketing Cloud for shopping sites. Founded in 2010, Needle previously offered a real-time chat with advocates, selected customers who are fans of the product line.Read the full article