How To Get Started With Accelerated Mobile Pages (AMP)

is being launched todayGoogle’s AMP is being launched today. Are you ready for it? In today’s column, I’ll give you an overview of the offering and show you how to get started with it. What Is AMP? This past October, Google announced Accelerated Mobile Pages (AMP), a very accessible framework for creating fast-loading mobile web pages.Read the full article

News Lab Office Hour: AMP Part Two: with guest Emeric Studer, AMP Technology Manager

We're back again Friday at 7am PT for the second installment of the News Lab Office Hour AMP series. Join us for an hour long discussion, and Q&A on AMP (Accelerated Mobile Pages), and a deep dive from Emeric Studer, AMP Technology Manager. We want to hear from you, put your questions in the comment section below, and we will answer them during the office hour. --------------------------------------------------------------------------------------------------------------- Instant. Everywhere. That’s the goal of the Accelerated Mobile Pages (AMP) Project: an open source initiative that embodies the vision that publishers can create mobile optimized content once, and have it load instantly everywhere. We know you’ve got questions about AMP, and we will do our very best to answer them and help you create a better mobile experience for your users. Over the next 5 weeks, we’ll host weekly Hangouts on Air with speakers discussing AMP and many of its specific components. Richard Gingras, Head of News @ Google, kicked off the series last week, with an overview and vision of AMP. Watch the intro by Richard here: The Q and A here: In future installments we will be talking with Google Product Managers to discuss specific components of AMP like Analytics, Ads, and Format Innovation, and they’re here to answer your questions! Instant everywhere is an ambitious goal. That’s why partners like Twitter and Pinterest and publishers like the New York Times and the BBC are working with us to reach it, and we’d love for you to join us. Invite your entire newsroom to the Hangout on Air to learn more about Accelerated Mobile Pages. Upcoming Line-up: 2. 1/22 Emeric Studer, AMP Technology Manager 3. 1/29 Paul Bakaus, Developer Advocate; Malte Ubl, Lead AMP Engineer Subsequent weeks: Ads, Analytics, Format Innovation, Paywalls