Let’s Talk SMAC

by Andy Lombard
What is SMAC? If you’re not familiar with the acronym, SMAC stands for Social, Mobile, Analytics & Cloud. It represents four major areas of importance to marketing today, and I believe it’s the foundation for businesses’ success in 2016. In addition to each area holding its own, together SMAC boasts collaboration, mobility, accessibility and communication and provides m ...Read the full article