[NEW RESEARCH] B2B Manufacturers Stuck When It Comes to Content Marketing

by Joe Pulizzi
At the risk of sounding like a broken record – our latest round of research shows that only 18% of business-to-business manufacturing marketers say their organizations are effective at content marketing – down from the 26% we reported on in 2015. Now I don’t know how many of our survey respondents changed jobs over the last year – or how many of them were taking our survey fo ...Read the full article