How to Do Competitive Analysis for Local Search

by Mary Bowling
LocalU recently conducted an advanced workshop in conjunction with MozCon Local 2016 in Seattle. A brave attendee submitted their site for us to use as a real life example of how to conduct competitive analysis for a new client. In a joint effort by Aaron Weiche, Ed Reese, Darren Shaw, Mike Ramsey and Mary Bowling, we showed how to determine the most suitable terms for which ...Read the full article