What Every Hotelier Should Be Analyzing On Google Analytics

by Melody Ciria
For many hoteliers, analyzing the data on Google Analytics can seem very intimidating especially with the many different reports that are readily available on its platform. At first glance, it can seem like a daunting task to analyze all the graphs, pie charts and numbers, however, when you learn to familiarize yourself with the ‘key’ metrics on Google Analytics, you will make ...Read the full article