What Google’s Elimination of Side-Rail Ads Means for Your PPC Program

by Ryan Moothart
Google recently announced it is eliminating text ad impressions on the right-hand side of its results pages. Previously, upwards of 10 or 11 total ads were eligible to show on the first results page with a majority showing up on the right-hand side. Going forward, there will now be a maximum of 7 total ads eligible to show above and below the organic results in the middle.Read the full article