Brands and agencies are already experimenting with on-demand Snapchat geofilters

by Tanya Dua
Snapchat’s on-demand geofilters may only be days old, but they are already very much on marketers’ radars. The new Snapchat option, launched early last week, opens its geofilters feature to the masses by letting people and businesses design their own geofilters for specific physical spaces during set periods of time — starting from just $5.Read the full article