Integrating Analytics & CRM Platforms – SMX West 2016

by Michael Wiegand
I’m giving a talk later today at SMX West on closed-loop analytics. It covers enriching your web analytics data with customer information from your CRM or marketing automation platforms. If you’re here at SMX today, check out the session! Beyond Clicks: Online–To–Offline Tracking & Attribution March 1st, 2016 4:45 PM – 5:45 PM A ...Read the full article