The Importance Of Second-Tier Links

by Julie Joyce
I’ve always been a big fan of trying to have a broad range of inroads to a site. Over the last few years, I’ve seen so many sites with penalties that crushed their traffic that I place a high value on building secondary sources of traffic. Wouldn’t it be nice to still get some relevant traffic, even if (heaven forbid) your main site weren’t showing up in the SERPs? This is w ...Read the full article