What Marketers Need to Know About YouTube Red

by Amanda Walgrove
Watch out, Netflix. YouTube is coming for you—or, at least, it’s trying to. Last October, YouTube unveiled YouTube Red, a subscription service for U.S. customers that offers ad-free videos, offline viewing, and free access to Google Play Music—all for just $9.99 a month. Now, YouTube is sweetening the pot with its own batch of original content, created in part with homegrown YouTube stars.Read the full article

YouTube Red Originals: Now Available!

YouTube Red Originals bring together new ideas, your favorite creators, and a little extra help from YouTube to produce new series and movies unlike anything you’ll see anywhere else. YouTube Red members will be able to watch the full series and movies and get exclusive behind the scenes bonus content. U.S. viewers can sign up for YouTube Red at https://youtube.com/red. If you are not based in the U.S., click here (https://goo.gl/UEojxv) for more details on when these new series and movies will be available in your country and how you can watch them. Check out the first lineup: Lazer Team from Rooster Teeth: https://youtube.com/roosterteeth A Trip to Unicorn Island, starring Lilly Singh: https://youtube.com/||Superwoman|| ScarePewDiePie: https://youtube.com/pewdiepie Dance Camp from AwesomenessTV, starring Meg DeAngelis: https://youtube.com/AwesomenessTV With more coming soon: Fight of the Living Dead from Alpine Labs Prank Academy, starring Prank vs. Prank: https://youtube.com/PrankvsPrank Sing It, from The Fine Brothers and Mandeville Films: https://youtube.com/TheFineBros And much much more! Check back in on the YouTube Hub Channel to see what other awesome new shows from top YouTube Creators will be coming soon!