Flip Your B2B Funnel on Its Head and Close Sales More Quickly

We B2B marketers are on the cusp of an evolution. This shift in the industry is caused by the rapid growth in marketing technology (MarTech). The relatively new MarTech industry has grown by 98% between 2014 and 2015, with nearly 2,000 vendors covering the landscape and offering a variety of data collection, personalization, and automation tools.Read the full article