Responsive Design Mobile Marketing Emails Generate 24% More Clicks [Report]

by Amy Gesenhues
According to new data from email marketing provider Yesmail, brands that embrace responsive design for all of their mobile email marketing efforts earn 24 percent more clicks than brands not using responsive design, but only 17 percent of marketers have fully adopted responsive design. For its Q4 2015 Benchmark Report, Yesmail analyzed the impact responsive design had on mob ...Read the full article