4 Benefits of Using HTML Over Plain Text for Your Email Marketing

by Miranda Paquet
Email marketing messages come in two different forms — HTML email and plain text email. What’s the difference between the two and which works better for your business? Here’s what you need to know: What is an HTML email? An HTML email is what you typically see from other businesses and organizations. They contain images, colors, formatting, and often start with an email template.Read the full article