Hip shopping app Spring is linking with Kim Kardashian’s mobile game

Spring, the mobile commerce marketplace that sells fashion and beauty products from a mix of wholesale brands and retailers, is partnering with, of all things, Kim Kardashian: Hollywood in order to grow its user base. The app is launching a virtual boutique inside the smash mobile game in order to get its name and items in front of the game’s tens of millions of users.Read the full article