Monday Catchup: Content fails, Snapchatting & a new webinar

Think Spring marketers! Now let’s catch up on some marketing news you may have missed … Five ways CMOs aren’t getting content right Forbes shared five marketing content misses this week. Topping the list — “Content is being driven by what your team assumes it should be.” This is a common mistake with email content, with businesses assuming what their recipients want, instead o ...Read the full article