When Beyoncé Mentions Your Brand, Don’t Repeat Red Lobster’s Social Failure

Last month, Beyoncé announced the release of a new single via a series of Instagram posts. As expected, the World Wide Web lost its collective mind. One verse in particular mentioning a brand caught the Internet’s attention: “When he f—k me good I take his ass to Red Lobster“ From a brand’s perspective, this is amazing, right? Free publicity from the biggest artist in the ...Read the full article