Report: spending on corporate websites exceeds TV, mobile growing fastest

by Greg Sterling
Research firm Outsell just released its Annual Advertising and Marketing Study. Based on a survey of marketers it outlines traditional and digital media spending trends for 2016. The data come from an online survey of of 1,500 B2B and B2C marketers in the US, across 36 spending categories. Digital marketing continues to grow, while most traditional media channels are in retreat.Read the full article