What is mobile-friendly? A look from the user perspective

by Bas Van Den Beld
Estimated reading time: 6 minutes, 51 seconds This is an article based on the presentation I did at SMX Munich 2016. Our phones are now a big part of our lives. From being a nice to have, the mobile device has become almost a commodity. Some of us can’t go without long. But mMarketers aren’t always looking at mobile in the right way. They go device first. But mobile is much more than that.Read the full article