All That Glitters Is Not Gold: Separating Real Value From ‘Shiny New Things’ in Local

We have a lot of conversations about providing value in local digital marketing — because ultimately our businesses are built on the premise that we can actually help SMBs and brands get local customers walking through their doors. Mark Sullivan’s and Andrew Shotland’s articles in Street Fight, along with Sharon Rowlands’ interview provide high-level insights into the problems.Read the full article