As ad tech firms struggle, agencies benefit from an influx of programmatic-adept talent

by Tanya Dua
With growth in the ad tech industry hitting a speed bump, media agencies are increasingly seeing ad tech talent flow into their ranks — in many cases people who have previously the agency world for the lure of ad tech. It’s not hard to see why. Investors and venture capitalists pulled back investments in the sector.Read the full article


  • Ad Tech Growth Hits Speed Bump

    wsj.com - 5 readers - According to an analysis of LinkedIn data by Pivotal Research analyst Brian Wieser, there was a noticeable slowdown in hiring at major ad tech firms in the fourth quarter as firms look to conserve capital.