Designer sneakers and $200 leggings: How luxury stepped into the rise of athleisure

Caroline Gogolak, a former ballerina and Goldman Sachs analyst, wanted an alternative to Lululemon leggings. To her, it was “crazy” to see one brand dominating the market. So she, along with fellow former ballerina Katie Warner Johnson, built an e-commerce platform for premium and luxury brands selling sportswear at a higher price point and in more fashion-forward styles than w ...Read the full article