The New York Times, Washington Post, Time Inc and others begin testing micropayments

by Lucia Moses
The concept of micropayments for news is gaining appeal, as publishers face a new threat to their ad revenue with the rise of ad blocking. Today, the concept will get a big endorsement when startup Blendle launches in beta in the U.S. with big-name publishers including The New York Times (which is also a backer), The Wall Street Journal, Time Inc. and The Washington Post.Read the full article