Does Your Inbound Sales Process Keep Your Inbound Marketing Promise?

by John Beveridge
Inbound marketing has plenty of moving parts, but the premise that ties them all together is actually pretty simple. First and foremost, you're providing prospects with the tools they need to educate themselves on your business, products, services, and sales team. You gear your content, social presence, and SEO toward your target market, then your target market finds you.Read the full article