Lookalike Audiences – a Quick-Start Guide

Lookalike Audiences – a Quick-Start Guide Posted: 03.28.2016 One of the most efficient types of targeting in Facebook (2nd to retargeting, of course!) is lookalike audience targeting. Lookalike targeting is basically a targeting type in Facebook that allows you to use 1st-party data (e.g. customer lists, remarketing lists, etc.Read the full article