Copyranter: An imagined conversation from inside the McDonald’s tagline bunker

McDonald’s just trademarked “The Simpler The Better” as a possible new tagline. The move was met with much confusion. Late in 2014, it trademarked “Lovin’ Beats Hatin’,” which was met with much derision. One can only imagine what these tagline meetings have been like. So let us imagine, shall we? Here’s an entirely made-up transcript of the latest conversation, probably held ...Read the full article

  • McDonald’s Unveils New Slogan: Lovin’ Beats Hatin’

    theonion.com - 5 readers - After losing popularity with millennial consumers who are increasingly choosing Chipotle, McDonald’s unveiled its new tagline, “Lovin’ Beats Hatin’,” which officials say aims to spread love amidst hate for the brand on the in...