What Signals of a Quality Web Page: E-A-T (Expertise, Authoritativeness, Trustworthiness) and More

by Ann Smarty
Google started releasing their quality raters’ guidelines to the public last year – the step which you get to admire for its openness and helpfulness (Or they just figured they couldn’t do anything about it because the guidelines kept leaking, so they figured they’d rather build a good PR off that). The most recent copy can be downloaded here. The whole document is well worth a read.Read the full article