8 web writing tricks you need to know

Much of what you were taught in school about writing is not applicable to the web. For starters, readers do not read your copy — they scan bits and pieces. And they scan very quickly, so it’s crucial to grab their attention in as little time as possible. Even if you feel you’re not the most gifted writer on earth, you can definitely master the art of web writing with just a few tweaks.Read the full article