Who said tablets are dead? Montreal daily La Presse’s betting its future on them

by Lucia Moses
When La Presse, Montreal’s upscale French-language daily, went all digital on weekdays as of Jan. 1, it pushed readers to its free tablet app. Three months of data later, La Presse is claiming success. About half the paper’s daily print readers transitioned to the app, execs believe. The paper managed to hold on to most of its ad revenue; first-quarter 2016 was down only sligh ...Read the full article