Food Network looks to influencers to grow on Snapchat Discover

As Food Network tries to grow its Snapchat Discover audience, by overall size and audience type, the company is looking to tap social media stars to create new content for the platform. The effort is kicking off this Sunday on Food Network’s Discover channel with “Feel Good with Hannah,” a video series starring beauty and wellness influencer Hannah Bronfman.Read the full article

How Food network is Using Snapchat l Digiday

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