4 App Habits of a Millennial

Millennials and their $200 billion of yearly buying power have brands searching high and low for ways to earn their attention. It has been an uphill battle thus far, as traditional marketing tactics don’t seem to resonate too well with these young consumers. They grew up using DVRs to skip 30-second TV spots, they can’t be troubled to crane their necks and squint their eyes at ...Read the full article

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