How Do You Know the Value of a Customer? 3 Ways

by Jeff B. Copeland
How Do You Know the Value of a Customer? 3 Ways April 27, 2016 - Posted by Jeff B. Copeland to Business Matters/ CRM Before you spend a buck on advertising or marketing, this is the first question: What is a new customer worth to you? We offer three metrics that will help you choose your target cost. 1.Read the full article