How to Be Ready for the Future of Marketing in 3 steps

Editor’s Note: This interview was edited for length and grammar only. Marketers by the very nature of what they do are constantly trying to predict what’s going to happen next. That could include answering questions like: What’s our next big campaign? How will this new channel perform at generating leads? Will this strategy work? But marketers seldom — if at all — get to si ...Read the full article