Facebook Live Saddles Up for NBC’s Kentucky Derby Coverage

by David Cohen
Facebook Live will be in the paddock at the Kentucky Derby—the Peacock Paddock, NBC’s pop-up social media hub. NBC said in an email to SocialTimes that the Peacock Paddock features a wall of live red roses (the race is referred to as the “Run for the Roses”), jockey silks representing each horse and a 55-inch interactive touch screen.Read the full article