Looking for millennials this Upfronts season? Try the movies.

You’ve survived the Outfronts, Newfronts and this spring’s cold front. But Upfronts season is still in full swing. By now, you’ve hopefully racked up at least one story about how January Jones almost spilled a drink on you. Congratulations: You’ve been anointed. Steady onward. NCM—America’s Movie Network—wants to remind you of three key steps to surviving the remaining weeks.Read the full article

The Movies' Guide to the Upfronts | DIGIDAY TWO

NCM—America’s Movie Network—wants to remind you of three key steps to surviving the remaining weeks. In the great movie theater tradition, we’ve teamed up with Digiday to produce our version of a policy trailer to get you in the right headspace before the big shows begin. VISIT us: http://www.digiday.com LIKE us on FACEBOOK: https://www.facebook.com/digiday FOLLOW us on TWITTER: https://twitter.com/Digiday FOLLOW our INSTAGRAM: https://instagram.com/digiday