Tumblr’s back selling its own ads with a 75-person sales team

Tumblr is trying to restart its ad sales team after Yahoo’s micro-management strategy failed last year. The parent company, run by Marissa Mayer, has given Tumblr back its independence to pitch Madison Avenue, and Arnie Gullov-Singh, the former COO of Polyvore, is in charge of the newly reconstituted Tumblr sales team.Read the full article