Inside Forbes’ plan to scale its native ad business across Europe

Forbes’ native ad program BrandVoice is well-established in the U.S., though it’s got a way to go before it can boast the same scale internationally. That’s the mission of the publisher’s London-based commercial team, led by European director Paul Mikailhoff, who stepped into the newly created role after former managing director of international Charles Yardley left for City AM four months ago.Read the full article