How to Write Hotel Content that Will Convert

by Melody Ciria
When it comes to deciding to redesign your hotel’s website, many hoteliers focus on the aesthetics and put little emphasis on improving their hotel’s story. Redesigning your website with new, high quality photography and graphics is only one part of the equation to converting lookers into bookers. The other major part of the equation is creating your hotel’s story that will giv ...Read the full article