Case Study: A Maryland Bakery’s Love/Hate Relationship With Facebook

by Stephanie Miles
Merchant: Capital City Cheesecake Location: Takoma Park, Maryland Platforms: Belly, Facebook, Groupon, Instagram, LivingSocial, Pagemodo, SinglePlatform, Yelp Bottom Line: SMBs’ marketing strategies should include both social media and loyalty components. Never underestimate the power of social media.Read the full article