Video Ads Continue Surge on Instagram in Q1 (Report)

by David Cohen
Video ads were dominant on Instagram during the first quarter of 2016, according to a study of more than 2 billion Instagram ad impressions by Brand Networks. Brand Networks, an early member of the Instagram Partner Program, said 58 percent of the Instagram impressions it served during the first quarter were video ads, adding that the percentage grew throughout the quarter, ...Read the full article