Google’s recent SERP changes and tests: everything you need to know

Over the past couple of weeks, Google has been spotted introducing some interesting changes to the look and layout of its search results pages. The first, as we reported in our round-up of key search marketing news on Friday, is that Google appears to have increased the length limit for title tags in the SERPs to around 69-70 characters. Long title tags being tested again in the SERPs.Read the full article