Swirl Looks to Close the Digital Divide Between E-Commerce and Physical Stores

by Stephanie Miles
Brick-and-mortar retailers are feeling the pinch as consumers shift more of their spending to online channels. As e-commerce outlets celebrate the Census Bureau’s recent retail sales report, showing a 15% jump in online sales in the first quarter, brands with physical locations are stuck in the awkward position of trying to get shoppers off their computers and into their stores.Read the full article